The C.A.T.S. Are Out Of the Bag and ALL Over the Subway!
A kickstarter-turned-revolution has replaced advertisements in a London subway with pictures of adorable cats who are looking for homes. Meow!
To anyone who claims to ‘own’ a cat, it’s pretty obvious that there is a feline plan to take over the world, and we humans are just pawns of the furry ones.
It might seem that way if you happened to enter a subway station in London’s Clapham Common. Instead of seeing the usual advertisements for fashion houses and local restaurants, those venturing into the ‘tube’ will find themselves surrounded by pictures of cats.
The Citizens Advertising Takeover Service (or C.A.T.S., for those of you a little slow on the uptake!) recently put the fruition of funds raised through a Kickstarter they began back in April of 2016 to excellent use and replaced all the advertisements in the subway station with pictures of cats who are looking for homes and are fully adoptable. The cats featured are from Cats Protection and Battersea, two of the UK’s largest and oldest animal welfare charities committed to rehoming stray pets.
For the next two weeks, cats who are looking for furever homes will be the focus of attention in places traditionally reserved for mega-advertising dollars and we think that’s pretty Catabulous!