Americans Will Spend $681 Million on Pets This Valentine’s Day

by Amy Tokic

Published: February 10th, 2016

americans will spend 681 million on pets this valentines day

Humans aren’t the only ones who get spoiled by loved ones on Valentine’s Day. It turns out that we fancy showering love (in the form of gifts) on our pets as well. And it’s not just a few bucks – more like $681 million!

Okay, so Americans go a little overboard when it comes to the holidays. And we love our pets; it’s not that farfetched to think of the cash doled out for cats and dogs on Valentine’s Day. Data just released from the National Retail Federation reports that Americans are expected to spend $18.9 billion on Valentine’s Day. Of that amount, $681 million goes toward heart-themed goodies for pets.

What exactly are we buying? Toys and treats, says a recent survey by Trupanion. Here are a few interesting tidbits about how pet parents are planning to spend February 14.

40% of people who responded would rather spend Valentine’s Day with their dog or cat than their significant other.
45% plan to include their pet in their Valentine’s Day by buying them a gift (toys and treats top the list of most popular pet gifts).
Of those planning to buy a gift for their pet, 47% plan to spend at least $25, but a few (2%) expect to spend $75 or more on their cats and dogs.

Related: DIY Doggy Kissing Booth

However, the gifts we get specifically for our furry BFFs just aren’t enough, and they feel the need to enjoy our Valentine’s gifts, too. Chocolates, earrings, flowers, and even underwear are mistaken for doggy tokens of love that get eaten by pooches! Pups are more likely to scarf down chocolate bonbons, which are toxic to canines. Be sure to keep a close eye on your chocolate while you’re enjoying it, and store it safely out of your dog’s reach when you’ve had your fill.

[Source: Trupanion]

Amy Tokic

Amy Tokic, Editor of PetGuide.com, is a passionate animal lover and proud pet parent of Oscar, a Shih Tzu/Chihuahua cross, and Zed, a Japanese Chin. Her love of animals began in kindergarten, when she brought her stuffed dog Snoopy into class with her every day. Now, she writes about her adventures in pet ownership and tirelessly researches products, news and health related issues she can share with other animal enthusiasts. In her free time, Amy loves perusing used book and record stores, obsessing over the latest pet products available and chasing squirrels with wild abandon (a habit attributed to spending too much time with her pooches).

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Study: Millennials Make Up a Quarter of All Pet Owners

Forget human babies – it’s all about fur babies! The next generation is all about pets, and their spending habits prove it. A new report by research publisher Packaged Facts has shed some light on Millennial pet parents in their new report “Millennials as Pet Market Consumers”. It reveals that Millennials, who are between the ages of 18-34 today, account for an amazing 31 percent of all pet owners. This report analyzed a few things: it analyzes trends in the growth of the population of Millennial pet owners, provides a demographic profile of Millennial pet owners, analyzes their attitudes toward their loveable pets and highlights their pet care practices. Because the American population is quickly aging and most can no longer afford high-end pet products after the age of 60, the onus is on the youngest adult generation to spend their money on pet products in order to keep the market alive. The population between 40-54 (who, you’d think would spend more on pet products because of a steady job, almost finished paying their mortgage off, etc) is actually expected to spend less on these products. Related: Americans Will Spend $681 Million on Pets This Valentine’s Day Therefore, with the Gen X and Baby Boomer Generation on the spending decline, it’s up to the Millennials to pick up the pieces. The number of pet owners who are 35 years old or older made increased by 14 percent between 2007 and 2015, while the number of Millennial pet owners grew a whopping 25 percent! Upon further inspection, households headed by Millennials consumers spent almost $11 billion on their pets as early as 2014! This is great news for the pet product market. Packaged Facts suggested that, based on this data, Millennials will be responsible for adding another 2.6 million pet owners between 2015 and 2020. Not only does this put a smile on marketer’s faces, but it also means good news for dogs who are waiting to be adopted: your time could be soon! Related: Are More Women Picking Bichons Over Babies? Why this all spending? It’s pretty easy to explain: those who are between the ages of 18-34 today are entering (or have recently entered) a stage in their lives that allow for expanding their family by adding a four-legged member to the family and, in turn, buy products to keep their pet comfortable. This is usually the time where long-term jobs are landed and steady pay begins (clearly, I am an awful example of this trend). Furthermore, because we are not suffering through a major crisis such as a depression (although some would argue products are more expensive now than ever), this allows for spending on pets, something our grandparents and even some of our parents never had the financial means to do.

Forget Roses! Animal Shelters’ Cuddlegrams Are Best Valentine’s Gi

Valentine’s Day is right around the corner, and if you want the best gift ever, check out ‘cuddlegrams’ with a shelter pet. Let’s face it…is there ever the ‘perfect’ gift for Valentine’s Day? Expectation and hype often lead to abundant disappointment, but that doesn’t have to be the case this year! Instead, why don’t you orchestrate a ‘cuddlegram’ with a shelter pet for your significant other (or yourself, because hey, they’re adorable!) this Valentine’s Day? Related: How Valentine’s Day Can Ruin Your Pet’s Perfect Date Check out what the Vanderburgh Humane Society in Evansville, Indiana is offering! A cuddlegram that includes roses, a card and or course– a cuddle session with a puppy, a kitten or bunny–delivered right to your honey-bunny in person. Why send your sweetheart the same ol' flowers on Valentine's Day this year, when you can send them 30 minutes of real… Posted by Vanderburgh Humane Society, Inc. on Wednesday, January 9, 2019 In Franklin, Tennessee, the Williamson County Animal Center is giving cuddlegrams a shot this year too, with funds going to help with the pets in shelters in their Franklin and Brentwood locations. Shelters participating in cuddlegrams hope that not only can funds be raised, but maybe animals can be adopted out as well. Related: Americans Will Spend $681 Million on Pets This Valentine’s Day If you think about it, it’s a win-win. The animals get to get out of the shelter and interact, and people have the chance to fall in love with them and make them forever family members. You may send a cuddlegram to your SO, and even though they may not want to adopt (maybe you should think that relationship over?), a co-worker or someone else might. The socialization and exposure are good for the animals, and increase their odds of being adopted. Folks at the Lexington, Kentucky Humane Center are offering cuddlegrams as well, hoping that their shelter pets get a chance to show off what great family members they may be, and adoption centers across the country are picking up on the trend as it’s a great way for fund-raising and adoption options–all in the name of love. Look into whether or not your local animal shelter is participating in something similar and if they’re not, consider helping orchestrate the opportunity. It’s a great way to help the animals, and show your loved ones what love really is all about!

Study: America’s Healthiest Pets Live in Montana, Colorado, and Sout

Care.com’s ThinkTank looked at pet care and health in the United States — Montana, Colorado and Nebraska are the top three states with the healthiest pets. For a recent report, Care.com analysts looked at pet care data in 50 states and the District of Columbia in order to come up with an overall ‘Pet Health’ score and rank. Using the categories ‘Illness,’ ‘Access to Vet Care,’ ‘Healthy Environment,’ and ‘Total Pet Spend,’ the ThinkTank researchers combined information and determined overall Pet Health Scores. States ranking with the highest Pet Health Scores were the ones that had the lowest incidences of pet illnesses, better access to vet care, healthier environments for pets, and people who spent more money on their pets (excluding veterinary care). The data only included cats and dogs (sorry, bearded dragon fans!) and found that the healthiest pets typically were found out west, with Montana, Nebraska and Colorado topping the list. New Hampshire was the only American east coast state to make the top 10. Related: Americans Will Spend $681 Million on Pets This Valentine’s Day Arkansas, South Carolina, Louisiana, Alabama, and Mississippi brought up the bottom for being the states with the unhealthiest pets in the country. Interestingly, Gallup just released new data about health and well-being trends among Americans. This study looked at and ranked overall health of Americans, including rates of diseases such as diabetes, depression and obesity, among other things. South Dakota ranked as one of the top three states with overall high well-being and health, as did Colorado and Montana. Surprisingly, Hawaii ranked highest for overall well-being and health but ranked 30th when it came to the health of its pets! (Oh, Hawaii!) Related: Research Shows Pet Ownership Saves $11.7 Billion In Health Care Costs According to the Centers for Disease Control and Prevention, health benefits from lovable, furry family members include decreased blood pressure, triglyceride levels, cholesterol levels and feelings of loneliness, so maybe some of those southern states in the bottom might want to reevaluate their pet situation. It sure does seem to work for Montana, Colorado and South Dakota!

What Are the Symptoms of Dementia in Dogs?

As the years go by, health issues tend to pile up, even in canines. Old age can bring a range of problems – some doggos have troubles with arthritis and limited mobility, while others suffer from cognitive decline and experience issues such as dementia. That’s right, even dogs can suffer from dementia, which is also known as canine cognitive dysfunction (CCD). This illness can bring about some troubling changes in your pet’s behavior, and it would be wise to be familiar with all the symptoms of dementia, especially if you are a senior dog owner. Let’s go over them and get familiar with the challenges of canine dementia.Doggy Dementia: Symptoms and What To ExpectAs your pet reaches their golden years, some issues are bound to pop up, including dementia. Known as canine cognitive dysfunction, it has similar symptoms to Alzheimer's disease in humans. The main cause is the aging of the dog’s brain, which results in many troubling issues. Of course, CCD doesn’t happen to all old dogs. Latest studies revealed that it only happens to roughly 50% of dogs that are over 11 years old. Of course, if you own a senior doggo, it is wise to get to know the symptoms of dog dementia. Here are some of the most common ones:Confusion and Disorientation:As dementia sets in, your pet might seem suddenly disoriented and awfully confused. They could get lost in spaces that should be all too familiar to them (the house for example), or could just stand and stare blankly into space. Major Sleep Pattern Changes:Dogs tend to have a solid sleep routine. But with dementia, this can suddenly change. They could experience alterations in their sleep-wake cycle, sleep a lot during the day, and become restless and sleepless throughout the entire night.Loss of Interest:Your dog, with dementia, could suddenly become a totally different pet. They could lose all interest in common interactions. They could have zero interest in playing with you or interacting with the family members. The same goes for interacting with other pets, or playing with toys - even if they were their favorites. Forgetting Housetraining:

Researchers Find Genetic Links Between Human and Canine Brain Tumors

In a groundbreaking study, researchers have discovered striking similarities between the most common type of brain tumor in dogs and humans - meningioma. These findings were published in the scientific journal Acta Neuropathologica. Until now, scientists struggled to find reliable experimental models to understand the biology of and develop effective treatments for these tumors. But thanks to these newly discovered similarities, doctors will be able to use a classification system that identifies these aggressive tumors in humans and pooches.“The discovery that naturally occurring canine tumors closely resemble their human counterparts opens numerous avenues of exploring the biology of these challenging tumors,” said Dr. Akash Patel, an associate professor of neurosurgery at Baylor College of Medicine and principal investigator at the Jan and Dan Duncan Neurological Research Institute (Duncan NRI) at Texas Children’s Hospital. “It also provides opportunities for developing and studying novel treatments applicable to both humans and dogs,” he added.During the study, researchers analyzed 62 dog meningiomas from 27 breeds and found that the tumors were remarkably similar to the same kinds of tumors in humans. To this date, this is the largest study of the gene expression profiles of the canine meningioma. Others, including Dr. Jonathan Levine, a VMBS professor and the head of the Department of Small Animal Clinical Sciences (VSCS), and Dr. Tiemo Klisch, assistant professor at Baylor College of Medicine and Principal Investigator at Duncan NRI, were involved in the study along Dr. Patel. Meanwhile, assistant professor Dr. Beth Boudreau was a key collaborator. Previous work done by Levine, Boudreau, and others at VMBS, which found similarities between gliomas - the second most common type of brain tumors - in humans and dogs, was instrumental for Patel’s study. “We ended up agreeing to provide Patel with canine tumor samples we had worked years and years to achieve, to see if he could isolate the RNA, which is not always easy to do,” said Levine, in a statement. “He was able to produce this very robust data set that showed a similar pattern structure to human tumors. Our team also provided Dr. Patel with key clinical outcome data, including responses to certain treatments.”Now that the researchers have found a link between brain tumors in humans and dogs they hope to establish clinical trials to continue their research. Setting up this type of clinical trial can take several years of planning and requires funding.“We are really interested in creating wins for both human and animal medicine,” said Levine. “For example, we hope to give dog owners access to therapy that’s not available anywhere else in the world through clinical trials. At the same time, that information will also inform the next step of human trials.”As it happens, another group of researchers from the University of California, Davis, conducted a similar study with matching results about meningioma in humans and dogs. This study was also published in the scientific journal Acta Neuropathologica.Now, the two research groups plan to collaborate in the future and share their findings to develop treatment options for both human and canine brain tumors. “If we do one trial, we’d be able to enroll patients a lot more quickly, which would make it easier to get larger data sets resulting in stronger findings. So we have a lot of interest in doing a collaborative trial,” added Levine. “We really see the team out in California as potential partners.” Thanks to this groundbreaking research, scientists now have a better understanding of brain tumors and are one step closer to developing life-saving treatments for both humans and dogs. Join the PetGuide community. Get the latest pet news and product recommendations by subscribing to our newsletter here.

This Revolutionary Drug Could Help Extend the Lifespan of Dogs

In a groundbreaking trial that is set to launch in the United States, around 1,000 elderly dogs will be given a pill – in the form of a sweet treat – in the hope that their lives will be extended because of it. Behind this innovative work stands Loyal, a startup company based in Silicon Valley. They are currently gathering a number of senior dogs through a well-developed network of veterinary practices in all US states. The tests are set to launch before the end of 2023, after four years of complex studies.In this case, all dogs must be over 10 years old in order to be included in the study. The study itself is set to be a “randomized double-blind placebo trial”. The director of veterinary medicine at Loyal, the company behind this trial, Dr. Brennen McKenzie, said for  Telegraph that this will “probably be the largest clinical trial in veterinary medical history”.“We’re hoping to show that we can both increase the length of life and, more importantly, the length of time these dogs live healthy and happy and functional lives,” McKenzie states. “We’re looking at the length of time that dogs live on the drug and the placebo, hoping to show that we can extend their lifespan and also hoping to show that they develop less disease.”What the study will potentially show is that dogs who receive the drug will live one year longer - on average compared to those who are taking the “placebo” drug. Still, the length of life gained is only one aspect, Dr McKenzie said at the North American Veterinary Community’s Veterinary Innovation Summit in Kansas City. McKenzie also added that increasing health was their number one priority.“We think of lifespan as the amount of time that you live but healthspan is the amount of time that you have good health, good function, good quality of life,” Dr McKenzie said. “That’s clearly the most important thing”.All of this sounds quite “larger than life”, no pun intended. And, of course, with such advanced propositions, the trial drug and its contents are a closely guarded secret, especially due to commercial reasons. This will be the situation until the trial of the drug is finished. And if the drug happens to be as efficient as hoped, Loyal plans to place it on the market immediately, offering an affordable daily supplement that can extend the lives of dogs. “If we get through this four-year trial and we achieve our endpoints, the FDA will license us to sell this as a prescription medication and it will be the first medication ever to extend lifespan in any species,” Dr McKenzie said. “We are absolutely interested in a product that is accessible to the majority of pet owners.”It is worth noting that the drug in question was already proven to be safe for consumption, and there is a low risk of this potential supplement causing any unwanted side effects. Loyal is a company that has two other products in the works, and they are also scheduled to undergo extensive tests. However, work is not yet finished, and one of the two is expected to go on trial around 2026. 

Urine Tests Could Now Provide Early Detection of Cancer in Dogs

Cancer doesn’t discriminate – it affects all creatures around the world, including our cherished pets. Learning that your  dog has cancer can be such a devastating thing, but sadly, it is so common nowadays. John Robertson, research professor in the Department of Biomedical Engineering and Mechanics at Virginia Tech says in his interview for  WTOP News  that “one in four dogs will be diagnosed with cancer,” and that “by the time they’re middle-aged, 50% of dogs will die of cancer after the age of 10 years.”Professor Robertson is part of a vast research team that has developed an innovative new noninvasive rapid test that utilizes a dog’s urine and allows potential early detection of cancer. “Usually, when a dog gets diagnosed with cancer, it’s usually quite advanced, with visible signs — we’re trying to detect cancer before these physical symptoms appear,” said fellow researcher Ryan Senger, associate professor in the Department of Biological Systems Engineering. “Cancer is going to change overall metabolism inside the body, and it’s going to change the way the kidneys function, which can be observed in the urine screening process,” Senger added.Through samples of dog urine, the research team discovered that cancerous subjects amongst the observed molecules had a unique “fingerprint” that could be used to indicate the presence of cancer. “We would like to be able to have dogs screened earlier, before cancer develops, throughout their lifetime, perhaps a once-a-year urine specimen,” said Robertson. “That tells us what the molecular fingerprint of the urine is, so if it changes and falls into that realm of fingerprints that define cancer, we’d be able to pay more attention to figure out what’s going on with the dog.”Robertson also added that there are 12 breeds of purebred dogs that have a much higher incidence of cancer. “We’re going to focus on being able to institute early, regular screening that’s going to help pick up earlier when they’re developing cancer, in the hopes that we can get better outcomes.”However, veterinary care is typically subsidized by the owner, Robertson emphasized, which is opposite to medical care, which is often paid for by insurance. “So, we intend to make our tests readily available at a price point that everyone can afford to regularly have their dog examined and screened.”, the professor added. Robertson said that urine screening is currently being researched, to determine whether it could be applied to humans as well, potentially bringing great changes to the discovery of cancer cells. The team’s findings were published in  Frontiers in Veterinary Science and make us very optimistic for the future of preventive veterinary medicine – an inexpensive, accurate way to screen for a potentially fatal illness could be life-changing for so many pets and their owners. Not to mention the implications if such a test could be adapted to be used on humans, as well! 

Great Dane Sets the Largest Litter Record at North Carolina Rescue

A North Carolina dog gave birth to a litter of puppies and has set a record in the process. Earlier this month, Perfectly Imperfect Pups, a North Carolina foster-based rescue took in a pregnant Great Dane, named Meadow. Two days later, Meadow gave birth to 15 puppies. “It’s the largest litter we have ever seen,” said Nicole Kincaid, the rescue’s founder and director. “We could not believe it when we heard she had 15 puppies, and most of them male! We are so excited for their bright future!”Meadows litter is the largest the rescue has seen since it was founded three years ago. The PIP’s founder and director, Nicole Kincaid, shared that this is also the largest litter she has seen in her 13-year-long rescue career. According to Kincaid, Meadow’s litter is unique for another reason - most of the puppies in the litter are male. “Shockingly enough, we have 12 boys, which is a huge number of boys out of a litter.”PIPs share the news of the record-breaking litter in a Facebook post, writing, “Puppies, puppies, and more puppies! Mamma Meadow and her crew are doing great.”“We are shocked to find out how many puppies she actually had and that all have survived and are doing well,” said Kincaid, according to PEOPLE. “Before being taken in by the Perfectly Imperfect Pups, Meadow had an unsteady past. “She has been passed around to five homes, since giving birth to another litter in February. She was being given away on social media and we reached out, but unfortunately, they gave her away pregnant to someone else.”“Within two days they contacted us and asked if we could still take [Meadow], and of course, we were delighted to take her in,” Kincaid shared. “We got her to our vet the next day, and the day after, she started going into labor.”Meadow is just one of many dogs who had the misfortune of being bounced around from one home to the next. Kincaid shared that this wasn’t Meadow’s fault, saying, “People get a large breed dog, and they don’t realize what they are getting themselves into.”“We are delighted that this will be her final [litter], and her next home will be her forever home,” said Kincaid. “We will also make sure that all 15 puppies go to homes that are experienced with large breed dogs.”For now, Shari Willson, one of the Perfectly Imperfect Pups’ fosters is taking care of Meadow and her pups. The foster mom is supplement feeding the pups in between feedings to make sure all puppies are getting enough food. “Everyone’s gaining weight, everyone’s eating, they are all doing really well,” said Willson.Kincaid praised Meadow’s foster home, saying that her organization “is so proud of our foster parents. They take in dogs without knowing what the next few days or months could bring.”“Taking in a pregnant dog is even more of a challenge because you don’t always know when mom will give birth, how many puppies will be born, or what complications may come along,” she said.The rescue has already received applications and hundreds of messages about adopting Meadow or her puppies when they are old enough to go to their forever homes. All of PIP’s adopters sign a contract in which they commit to taking care of the dog for its entire life and promise to contact the rescue if they can no longer care for them. The rescue’s post-adoption team follows up with the adopters and is available to answer any medical or training-related questions. Mamma Meadow and her pups are going to make wonderful companions and loving dogs to their new families! Join the PetGuide community. Get the latest pet news and product recommendations by subscribing to our newsletter here.

What to Do If Your Dog Ingested Something They Shouldn't?

It’s no secret dogs are nosy – especially when they suspect food is involved. They’ll have no problem jumping on the counter, digging through trash, or “sneakily” stealing stuff off your coffee table if given a chance. Not only that this type of behavior can be really irritating for the owner, but it is also downright dangerous. Dogs can easily swallow something that could cause serious health issues – a tiny object that can cause choking, a hazardous chemical, or some human food that is poisonous to them. In either of these cases, the owner should be prepared and alert as acting quickly is crucial when your pet eats something that they shouldn’t have. But what exactly do you need to do if this happens? What is the course of action to help a dog who ingested something they simply should not? Let’s go over it.What to Do If Your Dog Ingested Something They Shouldn't: Step By Step ExplainedIf your dog has ingested something they shouldn't have, it's important to act quickly. Every second counts in this case so don’t panic even if that’s your first instinct. Going into panic mode never helps and can only make things worse. Instead, try to assess the situation and figure out what has been ingested so you can act accordingly. Here are some general guidelines to follow, but keep in mind that you should always consult with your veterinarian for advice tailored to your specific situation.It is imperative to stay calm. It's understandable to feel scared and panicked, but it's crucial to stay composed. Panicking can make it difficult to think clearly and take appropriate action. Take a deep breath, strengthen your resolve and act.Always try to identify the substance or item ingested, if it’s possible to do so very quickly. This information can be helpful for your veterinarian to provide accurate advice. Do you notice any small objects missing? Any open containers or something similar? Quickly try to find the clues.It goes without saying that it is always crucial to call your veterinarian immediately. Provide them with details about what your dog ingested, the amount, and any symptoms your dog is experiencing. After all, they are professionals who know how to deal with these situations in an efficient manner and will give you the guidelines suited to your situation.Keep in mind not to induce vomiting. Inducing vomiting can be dangerous in some situations and should only be done under the guidance of a veterinarian. Certain substances or items can cause more harm if brought back up. Unless instructed otherwise, don’t do it.Disperse with the panic and fears, and follow the advice of your veterinarian to the letter. Your veterinarian will provide specific instructions based on the substance ingested. Follow their advice carefully, whether it involves inducing vomiting, administering activated charcoal, or other measures.It is important to monitor your dog and their behavior. Keep a close eye on them for any changes in behavior, signs of distress, or dangerous symptoms. Be prepared to provide this information to your veterinarian. Sometimes, nothing will show at first, but could later on. In some cases, your veterinarian may recommend immediate action, such as going to an emergency veterinary clinic. Follow their advice promptly, or if you see that your dog is in danger, do so as fast as possible.

How Can I Tell If My Dog Has a Fever?

High fever is no joke, and can be quite serious – both for people and their furry four-legged friends. Yes, dogs can have a fever too, and it can be a much more serious condition for them than it is for us. Unfortunately, fever is not an ailment you can spot with your bare eye. Because of this, you will need to thoroughly observe your pet’s behavior and learn how to spot those little details that indicate a fever. Read on as we go through the basics of dog fever and just how to tell if your pet needs your help.Symptoms of Fever in DogsDogs, like humans, can develop a fever as a response to illness or infection. It’s the body’s natural way to fight off the “intruders” in the body. Fever comes in many forms and for various reasons. You can tell if your dog has a fever by observing their behavior and checking for physical signs. Here are just a few of the most common indicators.Increased Body Temperature: 

FDA Approves New Treatment for Anxiety and Fear in Cats

It’s no secret that most cats get really stressed out when they have to leave the house, especially for a trip to the veterinarian. And the anxiety and fear that your pet experiences can certainly affect you as a pet parent as well, making you feel awful about having to put your cat through such a scary experience.The good news is there are things you can try to help reduce the stress your kitty feels, and one of the latest solutions is a new treatment recently approved by the FDA.Bonqat for CatsIn November 2023, the U.S. Food and Drug Administration (FDA) approved pregabalin, also known as Bonqat, for cats.The oral solution is not a sedative; instead, it affects the neurotransmitters that are involved in acute anxiety and fear. Therefore, it can be used to reduce the stress experienced by cats who are being transported for any reason, and it can be helpful for those who get frightened when they go to the vet.To determine if this medicine would be effective, cats were given either a placebo or Bonqat before being transported by car and examined by a veterinarian (the cats had a history of being fearful and/or anxious under those circumstances). The results? While roughly one-third of the kitties who got the placebo had a positive response, just over half of those given the medicine did better while being transported and examined. Also, over the course of two examinations, 77% of the kitties who took Bonqat had less fear and anxiety, while 46% of those given the placebo exhibited an improvement in their fear and anxiety levels.Discuss Bonqat with Your VeterinarianYou can only get Bonqat with a prescription from your veterinarian, so discuss its pros and cons to determine if this medicine would be right for your cat based on factors like age and medical conditions. And bear in mind that side effects, such as ataxia, vomiting, and lethargy, might occur with Bonqat.To reap the benefits of Bonqat, you simply give it to your cat about 1.5 hours prior to transporting them or taking them to the vet. This medicine is a liquid, and it can be given to your pet with a bit of food.Also, there are some precautions that need to be taken while administering this medicine to your cat. For example, it shouldn’t make contact with your eyes, mucous membranes, or skin. So, in addition to talking to your vet about how to use it correctly to ensure your cat gets the best results, you also want to be well-informed about how to handle this medicine safely.For more information about Bonqat and how it works, click here.Join the PetGuide community. Get the latest pet news and product recommendations by subscribing to our newsletter here.

Can Cats Suffer From Depression?

Does your otherwise playful and friendly cat no longer seem interested in their favorite toys? It’s natural to worry when you notice a change in your best friend’s behavior. Changes in your cat’s mood or activity level may signal that something more serious is happening. We often watch for the warning signs of physical illness, but what about depression? Did you know that your cat can also struggle with their mental health? This article will examine the very real risk of feline depression, including the warning signs, what to do if you suspect your cat may be struggling, and prevention tips. Discover helpful strategies to boost your cat’s mental health and help them get back to their usual playful, purring self today. Can Cats Get Depressed? Cats are known for their independence and aloof attitude, but this doesn’t mean they don’t feel things – sometimes very intensely. Just like people, your cat can suffer from mental health challenges, including anxiety and depression. Not only does depression impact them mentally and emotionally, but it can also affect their physical health and well-being. This is why it’s important for us to acknowledge the risks, identify signs that something is “off,” and seek help for our cats when needed. How Can I Tell if My Cat is Depressed? We all know cats are masters of hiding when they aren’t feeling well. This is why physical illnesses and sicknesses can be so difficult to spot. The same is true for cats who are facing challenges with their mental health. The signs are often subtle, meaning we, as cat parents, must be hyper-vigilant. Some of the more common warning signs to watch out for include: Increased vocalization (constant meowing, yowling)Loss of appetite Unexplained weight loss Sleeping more than usual or at times they’d typically be active Loss of interest in activities they once enjoyedDecreased grooming or attention to hygieneDull, matted coat No longer seeking attention or interaction Out-of-character aggression or irritability Hiding or isolating themselves Many of these signs can also be associated with physical illnesses or diseases. If you notice any of these changes, make an appointment with your veterinarian. They will run tests to rule out any physical health problems before discussing recommendations to help manage your cat’s mental health.

What to Know About Osteoarthritis in Cats

Osteoarthritis, also referred to as OA, is a condition that’s common in cats – experts have found that 90% of kitties over the age of 12 have it. And because cats may hide the signs, it can be overlooked, so it’s a good idea to learn about the symptoms and keep an eye out for them, especially as your pet gets older. The good news is, if your feline friend is diagnosed with this condition, there are things you can do to help her experience less pain.

Auf Wiedersehen Wiener Dog - Will Germany Ban Dachshunds?

Germany’s beloved dog breed, the dachshund, could soon be banned under a new law that prohibits the breeding of dogs with “skeletal anomalies”.The draft of the bill, published in February, is currently being reviewed by the authorities and was introduced as a part of the Animal Protection Act. The new bill aims to strengthen existing laws on “torture breeding” and to regulate the online animal trade. The draft of the protection law said it could ban the reproduction of breeds prone to particular health problems, such as spinal problems linked with short legs and long back which are characteristic of the dachshund breed.According to the German Kennel Club (VDH), the bill could be interpreted as a ban on breeding dogs with any major size deviation from the original wolf type. In addition to dachshunds, other dog breeds like the German shepherd, miniature schnauzer, beagle, and Jack Russell terrier could be affected by the bill. The breeding restrictions could also be applied to flat-faced breeds like the English bulldog, pug, and French bulldog.“Some of the disease characteristics listed in the draft law are too vague and undefined,” said Leif Kopernik, the chief executive of the VDH. “Whether too small or too large, if the Animal Welfare Act were to be implemented in its current form, many popular and healthy breeds could be banned from breeding,” he said, according to the New York Times. The VDH has launched a petition to save “our favorite dogs” saying the proposed bill would leave too much room for interpretation in deciding what can be considered a genetic defect. The German Kennel Club agrees that many of the proposed changes, such as stricter regulations for online animal trade and taking action against illegal puppy trade are good measures that make sense. “However, the animal protection law contains requirements that could mean the end of many healthy dog breeds in Germany,” said VDH on its website.Although the proposed changes could affect several dog breeds, the dachshund is at the center of the discussion. Often called dackel by Germans, the dachshund has been the country’s national symbol for many years. The breed has been around for several centuries and was bred specifically for digging and clawing into underground dens to hunt for badgers. These sausage-shaped dogs have strong claws and sharp teeth which proved extremely useful when hunting. According to Sandra Karthauser, a breeder of rough-haired dachshunds from Munster, there is no evidence that dachshunds are sick due to their appearance. However, she admits that certain breed lines might be predisposed to herniated discs and other health issues.“But to ban the whole breed because of this, that doesn’t make sense to me. Then you can also ban Labradors because some suffer from hip dysplasia along with other breeds that might suffer from debilitating diseases and ailments,”  she added.Germany’s agricultural ministry refuted that the new bill would ban particular dog breeds, including the dachshund. “We aren’t seeking to ban the dachshund. What we are aiming at with this reform is a ban on torture breeding.”The goal of this new regulation is to forbid breeding practices that cause long-term suffering to the dogs. “We want to consistently protect animals from pain, suffering, and damage,” said the ministry adding that the new bill is still being reviewed. Germany’s dachshund lovers and breeders hope the breeding ban won’t happen now or in the future. Join the PetGuide community. Get the latest pet news and product recommendations by subscribing to our newsletter here.

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Why is My Cat Shedding in October?

The fall colours are out on full display, and temperatures are starting to dip, but for many cat parents, this time of year introduces another interesting change – their cats are starting to shed much more than usual. But if you’re suddenly noticing a trail of fur around your house, you have a few questions, including: Why is my cat shedding in October? Is it normal for a cat to shed more during the fall season? When should I be worried about my cat’s shedding? Don’t worry. We have you covered! This blog post will discuss seasonal shedding and how it may affect your cat. Plus, we have assembled a list of tips and tricks to help you deal with the increased shedding during fall, ranging from how to help your cat stay comfortable to keeping your house clean (or as clean as can be expected). Let’s dive in… Why Do Cats Shed? Whether you are a first-time cat owner experiencing shedding for the first time or a lifelong cat lover who simply hasn’t explored the reason why our cats shed – let’s talk about why this occurs. After all, isn’t losing hair a sign of illness or disease in humans? Shedding is a natural process in animals like cats where dead or damaged hair falls loose. This is essential for your cat’s skin and coat health. The amount of hair your cat sheds will depend on several factors, including the breed, age, overall health, and the time of year. That’s right, the time of year does have an impact on the shedding cycle…Is it Normal for Cats to Shed in the Fall? There are two times each year when you may notice an increase in hair collecting around your house. Commonly referred to as “shedding season,” this heavy shedding activity falls in the spring and the fall as your cat’s coat adapts to the change in temperature. The heavy winter coat is shed in the spring to make way for a lighter summer coat. Then, the reverse happens in the fall as they set themselves up for the best chance of survival during the cold of winter. Check the temperature – if it’s starting to drop and there are colder days ahead, you can expect to see the shedding activity pick up in the coming days.

Scientists May Have Found a Better Way To Trim a Cat’s Nails

Trimming a cat’s nails is often a daunting affair for everyone involved. Most cats should have their nails trimmed every two to three weeks. Failing to do so leaves you and your furniture at the mercy of your kitty’s sharp claws.Specially designed to be smaller, cat nail clippers or scissors are commonly used to trim a cat’s nails, but they can be difficult to handle, especially if your cat doesn’t want to cooperate or is anxious. Additionally, there’s always a risk that you’ll end up scratched, bitten, and bleeding.This is where science can come in handy! Researchers from the University of California, Davis, are working with Sacramento SPCA to make nail trimming less stressful for cats and their owners. Jennifer Link, a Ph.D. student at the University of California, Davis, Animal Welfare Epi Lab, is working on a multistep protocol designed to desensitize the cats to handling and nail clipping. In mid-July, Link started to visit the Sacramento shelter five days a week for two hours to work on socializing rescued and surrendered cats to help them adjust to new people, situations, and environments. By the end of September, she had worked with more than 70 cats. “When people hear that I study cats, many ask if I can help them with nail trims,” said Link. According to Dan Marple, the animal welfare manager at the Sacramento Society for Prevention of Cruelty to Animals, this research is vital to staff, donors, and volunteers because it can reduce the stress caused by nail trimming.“Any new protocols that increase the comfort and safe handling of the cats in our care will also improve their overall well-being and adoptability,” he added. Link’s research is promising because it incorporates cooperative care. This means that cats are allowed to decide how much they want to interact with the handler during the training process. Depending on their willingness to participate, the cats go through one of three scenarios with Link: a handling-only training protocol, a handling and nail-trimming protocol, or a control with no training and only a nail trim. Each interaction is recorded to be analyzed later. On the days when Link visits the shelter, the cats are removed from their cages and brought to a quiet room where Link is waiting, with a mat laid out before her. If a cat puts their front paws on the mat, they are given treats and cuddles. The idea is for cats to learn that Link interacts with them only when they put their paws on the mat. Once the cat leans this, Link proceeds with training protocols. Slowly, Link touches the cat’s legs, then the paws, and then the paws are gently squeezed. If the cat doesn’t resist, one nail is trimmed. The protocol builds on past steps and works up. When a cat goes through all the steps, they get a nail trim. If a cat doesn’t place their paws on the mat or rejects any step, Link stops the handling.“I think with cooperative care, it does seem to almost improve their trust in me,” Link explained. “They are more comfortable if we let them decide.”This research could make nail trimming at home much more comfortable for the cats and their owners. It can also decrease the number of visits to veterinary hospitals and clinics, where owners often seek help trimming their cats’ nails. The researchers still need to analyze the video sessions to finalize the protocol. And if the protocol is deemed helpful, they will share it with other shelters for more data.Join the PetGuide community. Get the latest pet news and product recommendations by subscribing to our newsletter here.

What is a Hydrolyzed Protein Diet for Dogs?

Protein is a very important part of a dog’s diet. However, some doggos might have a sensitive digestive system or even allergies. In such cases, a hydrolyzed protein diet becomes essential as it provides important nutrients without being heavy on their tummy. But what is hydrolyzed protein exactly? A hydrolyzed protein diet for dogs is a type of food that is formulated specifically for dogs that have allergies or certain food sensitivities. The protein sources in this diet are all broken down into smaller molecules, thanks to a complex process called hydrolysis. What this process does is reduce the size of the protein molecules, making them less likely to trigger an allergic reaction. So, if your doggo is a bit sensitive, this could be what’s needed!Veterinarians often recommend hydrolyzed protein for dogs that are diagnosed with intolerances or  food allergies. Thanks to this, your pet can receive all the essential nutrients without any adverse reactions being triggered. The most common sources of hydrolyzed protein in these diets are beef, chicken, salmon, or soy. So it’s just like most of the common dog foods - but in a different, better form. 

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