New Build-A-Bear App Inspires Kids To Adopt-A-Pet
Forget the piano lessons and say adios to algebra. Not since the intro of training wheels for bikes has the concept of learning something new been so much fun! This time, birthday-party staple and retailer Build-A-Bear is leading the charge with its new Promise Pets interactive mobile app that takes pet ownership seriously and teaches the younger set the importance of animal welfare and how to care for their new (or soon-to-be-new) addition. Best of all, the app is free and can be downloaded through the iTunes App Store or the Google Play Store.
How does it work? Kids start out as ‘Pet Care Rookies’ then earn their way up through five levels of certification before they achieve the ultimate ‘Pet Care Pro’ status. The games are fun, engaging and players can achieve the five certificates by collecting Paw Points.
The virtual Pet Owners receive helpful guidance on topics such as:
- Feeding and the importance of schedules, portion control, fresh water and savvy treat dispensing.
- Potty Training and why routines and practice are necessary to avoid a whoops.
- Vet Checkups and why they need to keep a record of routine visits.
- Exercise and why their pet needs them to play with him daily.
- Grooming and why bath-time is important for everybody!
The app complements Build-A-Bear’s newest product line called Promise Pets that include plush, yet realistic looking Golden Retrievers, Beagles, Yorkshire Terriers and Persian Kittens, with more breeds planned for later this year.
As part of the Promise Pets launch, Build-A-Bear is teaming up with Petfinder.com and the Petfinder Foundation. On now through May 31, 2015, residents in the U.S. can make a donation of $1 or more, via in-store or online checkout, to the Build-A-Bear Workshop Foundation to support local educational outreach programs that teach children about caring for pets.
Build-A-Bear hopes that with this app and by funding educational programs, the company will be able to teach children about compassion for animals, and this belief will carry through their entire lives. We hope that it will inspire a whole new generation of pet adopters!
More by Mary Simpson